The City of Pottsboro, Texas was looking to attract businesses and tourism to their fun, laid back community located on the shores of beautiful Lake Texoma. Scott Peck Design helped them craft a logo and brand identity that reflected not only their location, but also the go-with-the flow atmosphere of a resort-like area. The effort involved all the city organizations and created messaging, materials and brand awareness that brought in the local businesses that they were looking for and an image that everyone could rally around.
